1. Who We Are
Smash Golf is the data controller responsible for your personal data.
Contact details
Email: info@smashgolf.co.uk
Website: https://smashgolf.co.uk/
Address: [insert business address]
If you have any questions about this policy or your rights, please contact us using the details above.
2. The Personal Data We Collect
We may collect and process the following types of personal data:
a) Information you provide to us
- Name
- Email address
- Phone number
- Booking or enquiry details
- Payment-related details (note: payments may be handled securely by third-party providers)
b) Information collected automatically
When you visit our Website, we may automatically collect:
- IP address
- Browser type and version
- Device information
- Pages visited and actions taken on our Website
- Referring website links
- Date/time of access
This information may be collected via cookies or similar technologies.
c) Marketing preferences
- Your preferences in receiving marketing from us
- Your communication preferences
3. How We Use Your Personal Data
We use personal data for the following purposes:
- To respond to enquiries submitted through the Website
- To manage bookings, services, and customer support
- To process payments (where applicable)
- To improve the Website and user experience
- To maintain the security of the Website
- To send marketing communications (where you have consented or where permitted by law)
- To comply with legal obligations
4. Lawful Bases for Processing (UK GDPR)
We only process your personal data where we have a legal basis under UK GDPR, including:
- Contract – where processing is necessary to provide services or manage bookings
- Legitimate interests – to operate and improve our business and Website (where your rights do not override ours)
- Consent – for example, when you opt in to marketing emails or non-essential cookies
- Legal obligation – where required by law
5. Cookies
Our Website may use cookies and similar technologies to improve functionality and performance.
You may be able to manage your cookie preferences through your browser settings and/or any cookie banner or preference tool
displayed on the Website.
For more information, please see our Cookie Policy (if available).
6. How We Share Your Personal Data
We may share your personal data with trusted service providers who help us operate our business, such as:
- Website hosting and analytics providers
- Booking and customer management systems
- Payment providers (if applicable)
- Email and communication services
We only share data where necessary, and we require these providers to protect your information.
We may also disclose your personal data if required by law or regulation, or to enforce our legal rights.
7. International Transfers
Some of our service providers may store or process data outside the UK. When this happens, we ensure appropriate safeguards
are in place, such as UK adequacy regulations or International Data Transfer Agreements (IDTAs) (or equivalent safeguards).
8. Data Security
We take reasonable technical and organisational measures to protect your personal data from loss, misuse, unauthorised access,
alteration, or disclosure.
However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
9. How Long We Keep Your Personal Data
We keep personal data only for as long as needed for the purposes described in this policy, including legal, accounting,
or reporting requirements.
For example:
- Enquiry records may be kept for a reasonable period
- Booking records may be kept for operational and financial compliance
- Marketing data may be retained until you unsubscribe or withdraw consent
10. Your Data Protection Rights (UK)
Under UK GDPR, you may have the right to:
- Access your personal data
- Correct inaccurate or incomplete data
- Request deletion of your data
- Restrict processing of your data
- Object to processing (especially for direct marketing)
- Request data portability
- Withdraw consent at any time (where we rely on consent)
To exercise any of your rights, contact us at:
info@smashgolf.co.uk
11. Marketing
We may send you marketing communications if you have opted in, or if we have another lawful basis to do so under applicable
marketing rules.
You can opt out at any time by clicking the unsubscribe link in emails or contacting us directly.
12. Third-Party Links
Our Website may contain links to third-party websites. We are not responsible for the privacy policies or content of those
third-party sites.
We encourage you to review their privacy policies before submitting any personal data.
13. Children’s Privacy
Our Website and services are not intended for children under 13 (or under 16 where applicable). We do not knowingly collect
personal data from children.
If you believe a child has provided us with personal data, please contact us so we can remove it.
14. Complaints
If you have concerns about how we handle your personal data, you have the right to complain to the UK supervisory authority:
Information Commissioner’s Office (ICO)
Website: https://ico.org.uk/
We would appreciate the chance to resolve your concerns first, so please contact us before making a complaint.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.